Maggiemoo's | MaggieMoo's franchising opportunity is as fresh as its ice cream. Sound like
a funny way of describing a franchise? The word "fresh" which can
be defined as never stale, bright, clean, up-to-date and cool - can be used
to describe the MaggieMoo product, concept, store design, the corporate support
staff and Maggie herself. Combine these elements with a successful track record
of 140+ colorful stores (with 320+ under contract!) and what you have
is the best franchising opportunity in the frozen treat industry.
How much does it cost?
- Our franchise fee is $30,000 for the first store.
- Royalties are 6% of gross sales.
- 3% total advertising contribution includes 2% to national fund and 1% toward local marketing programs.
- Discounted franchise fees are available for multi-store
developers.
- Total start-up costs can range from $215,100 to $312,180.
What do I get for these fees?
Along with the previously mentioned benefits of our concept, becoming a
MaggieMoo's franchisee entitles you to extensive support, including:
- The right to use MaggieMoo's International's trademarks and proven successful
operating methods as outlined in our Operations Manual.
- Enrollment in our comprehensive training program at Moo University (affectionately
known as "Moo U").
- Site evaluation and selection support.
- Assistance in lease and other contract negotiations.
- The benefit of our prototype unit design and staff consultation during construction
of the unit.
- Assistance in planning your grand opening.
- On-site operations assistance prior to and during your store opening and
on a regular basis thereafter.
- The use of our established supply sources, including negotiated prices that
could not likely be attained by an independent ice cream store.
- The use of merchandising and marketing support programs, product tie-ins
and seasonal promotions that are developed to attract new customers, cultivate
and enhance customer loyalty and maximize frequency of visits.
- The benefit of MaggieMoo's Research and Development team that is constantly
testing new products and searching for new ideas and better ways to serve
your customers.
- The benefits of our proprietary trade secret formulas and recipes.
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