FOR IMMEDIATE RELEASE:

GREAT AMERICAN COOKIES® ANNOUNCES WINNERS OF 2009 GREAT AMERICAN DAD CONTEST

ATLANTA - October 26, 2009 - Great American Cookies®, innovators of the original Cookie Cake and creators of the Great American Dad Contest, announced today the winners of the first-ever Great American Dad Contest. The contest was conducted online with submissions only being accepted through an entry form at www.greatamericancookies.com. NexCen Franchise Management, Inc., a subsidiary of NexCen Brands, Inc., supported the contest.

The 2009 Grand Prize winner is Kelly Babcock, 14, of Garner, Iowa. Her winning entry used an acrostic style to outline the characteristics that make her dad this year's Great American Dad. Babcock has received the essential ingredients for creating the "Ultimate Dad Den" for her dad including a Sony BRAVIA® 52" Flat-Panel LCD HDTV, Sony Blu-ray Disc Player and Sony BRAVIA® Home Theater System.

Amber Parsons from Parkersburg, W.Va., has been selected as the First Prize winner for her unique "recipe" for the Great American Dad which included equal parts of love, compassion and honesty. She has received a Sony BRAVIA® 52" Flat-Panel LCD HDTV. Five Runner Ups were also selected: Angela Peterson (Austin, Texas); Christine Schneider (Fort Smith, Ark.); Karly Kent (Carlsbad, Calif.); Mary Hofmann (Saginaw, Mich.); and Kelly Head (Frisco, Texas). These winners have each received a $50 gift certificate to Great American Cookies.

The contest, which launched May 13 and closed July 31, received a total of 1,899 entries and asked entrants to tell the world, in 200 words or less, what makes their dad a "Great American Dad." A "Winners" page has been created at www.greatamericancookies.com featuring the winning entries and all eligible contest entries are also posted on the site for visitors to view.

"We're thrilled with the response to our inaugural Great American Dad Contest," said Jenn Johnston, senior vice president of brand marketing for NexCen Franchise Management, Inc. "Our team enjoyed reading all of the heart-felt stories about the dads our customer's lives and we congratulate the winners."

About Great American Cookies (www.greatamericancookies.com)
Great American Cookies was founded in Atlanta, Georgia in 1977 on the strength of an old family chocolate chip cookie recipe. For over 30 years, Great American Cookies has maintained the heritage and integrity of its products by producing original cookie dough exclusively from its plant in Atlanta. Made famous by its signature Cookie Cakes, trademark flavors and menu of gourmet products baked fresh in store.

About NexCen Brands, Inc. (www.nexcenbrands.com)
NexCen Brands, Inc. is a strategic brand management company with a focus on franchising. It owns a portfolio of franchise brands that includes two retail franchise concepts: TAF™ and Shoebox New York®, as well as five quick service restaurant (QSR) franchise concepts: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time®. The brands are managed by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands.